Central Home Improvement is a Wisconsin Rapids, Wisconsin based roofing and remodeling contractor. They are the market leader for their area - extending in a 30 mile radius from Wisconsin Rapids in Central Wisconsim.

Central Home Improvement formerly had a site in which the text had been rendered as graphics, making it impossible for them to score well on keywords. Google can only read real text - it cannot see the content of images except through alt tags, and even those are a poor substitute for real text. When properly described, every job Central completes, every job for which it can post a picture, is a description which accurately describes what Central Home Improvement does. Every word matches words prospective customers might use in a search.

Here are some of the jobs Central documented on its new web site:

• a commercial project in Wisconsin Rapids, WI prepared this small office building as a dental clinic
• dormer and a new roof on a house in Central Wisconsin, using CertainTeed shingles
• roof replacement and installation projects for more than 30 churches in the central Wisconsin
• crane service